Today their enterprise has grown into a mall favorite of mature women, with 660 stores across the country. The chain specializes in colorful, comfortable clothes at reasonable prices. Staying true ...

Dress like a chic mom in her 50s with these 17 timelessly stylish Amazon fashion pieces that start at just $16 — details!

The 10th annual "Girls in Aviation Day" took place Saturday morning at the Chico Regional Airport, giving young girls the ...

Explore the Color Crush collection for every occasion, all at feel-good prices. There are 19 Chico's promo code and coupons available for use today. Shoppers who sign up for the email newsletter ...

In the first programme of this fascinating series, the marvellous Doris Langley Moore looks at fashion evolution and sources of inspiration. Using authentic period costumes modelled by some ...

CHICO — The League of Women Voters is hosting a variety of election related events coming up. There will be a ballot measure pros and cons presentation in Paradise at 6:30 p.m. Tuesday ...

When looking for the best fall jackets, it’s important to assess how often you wear jackets and what the typical climate is where you live. With so many to choose from, narrow down what style you like ...

He opened his display with bustier gowns draped and wound from white bedsheets in one of many winks to late founder Franco ...

Chico is located at the northeast edge of the Sacramento Valley, one of the richest agricultural areas in the world. The Sierra Nevada Mountains lie to the East, with Chico's city limits venturing ...

Working women have always been stuck in a sea of stiff dress pants ... Even specialty stores are joining the athleisure club—like Talbots’ T By Talbots and Chico’s Zenergy. And don’t get us started on ...

29—CHICO — During times of disaster ... hygiene items for men and women, gas cards, cat and dog food. Please do not bring clothing, bedding, household items, or kitchen items.