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Google expert at antitrust trial says government underestimates competition for online ad dollars
Federal regulators who say Google holds an illegal monopoly over the technology that matches online advertisers to publishers are vastly underestimating the competition the tech giant faces, an expert hired by Google testified Thursday.
Expert witness in antitrust trial declares Google not a monopoly
A witness called by Google said other large media companies like Meta provided competition that showed Google didn't monopolize the advertising market.
Google expert at antitrust trial says ad-dollar competition is underestimated
The testimony from economist Mark Israel comes as Google wraps up its defense in the third week of an antitrust trial that began earlier this month in Alexandria, Virginia.
Google Is In Another Antitrust Trial
So a search engine walks into court… and just like that, Google might not be able to search for a solution to its current woes. Google is in an antitrust trial, and it is looking like U. S. v. Google is going to be quite the digital debacle. The stakes are high.
Witness questions research in Google antitrust case
Attorneys for Google are presenting their defense of antitrust charges focused on the tech behemoth's dominance in the web advertisement market.
Google begins its defense in antitrust case alleging monopoly over advertising technology
Google has opened its defense against allegations that it holds an illegal monopoly on online advertising technology with witness testimony saying the industry is vastly more complex and competitive than portrayed by the federal government.
Google CEO Suggests Antitrust Trial May Continue for Years
Alphabet Inc. Chief Executive Officer Sundar Pichai said it will take many years to resolve Google’s antitrust battles, downplaying the idea that they pose an immediate threat to the company’s business.
Google antitrust case: Is tech giant guilty of being anti-competition? Experts DECODE | Beyond The Headline
Tech giant Google is at the epicentre of a storm for alleged 'abuse' of its dominant position in the Android ecosystem. In October 2022, the Competition Commission of India (CCI) fined Google Rs 1,337.
Google expert at Virginia antitrust trial says government underestimates competition for online ad dollars
Federal regulators who say Google holds an illegal monopoly over the technology that matches online advertisers to publishers are vastly underestimating the competition the tech giant faces, an expert
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Google: The Antitrust Case Loss And Its Consequences
The antitrust case against Google found that it conducted its business as a monopoly. Read more on what the decision could ...
Best Media
2m
Google's antitrust battles: Sundar Pichai predicts years of legal challenges
Google is currently embroiled in two separate antitrust cases brought by the US Justice Department. One case alleges Google's ...
Inc
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Expert in Google Monopoly Case Says Regulators Underestimate Ad Competition
The government's
case
"seems to miss where the competition is today," Israel said. His testimony comes as
Google
wraps up ...
6d
on MSN
Google Judge Questions Company Testimony as Ad Defense Begins
A senior Google executive sought to refute the US Justice Department’s antitrust case over its display advertising technology ...
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