Toyota Prius and Rav4 are no longer Prime
The Toyota Prius and Rav4 are no longer Prime
Toyota’s Prius had its full glow-up redesign for 2023, and now the automaker is switching up what it’s called, too. The 2025 Prius Prime will now go by a more straightforward name: the Prius Plug-in Hybrid. The same goes for the Rav4 Prime, which is now called the Rav4 Plug-in Hybrid.
2025 Toyota Prius and RAV4 Lose Prime Badge but Keep Plug-In Power
Toyota is moving away from calling its plug-in hybrid models Prime, instead defaulting to simply Plug-In Hybrid. The change is reflected in the 2025 model-year Prius and RAV4 models. Toyota says the ’25 RAV4 Plug-In Hybrid models are scheduled to arrive at dealerships in limited quantities before the end of the year.
Toyota Drops Prime Name for 2025 RAV4 and Prius Plug-In Hybrids
Toyota has decided to bestow its plug-in-hybrid models with a simpler naming scheme to make the different choices clearer to customers.
Toyota Clarity: RAV4 Prime Renamed RAV4 Plug-in Hybrid
RAV4 Prime’s position and powertrain technology more clear, Toyota is rechristening its plug-in hybrid SUV as, simply, the RAV4 Plug-in Hybrid.
Toyota's Plug-In Hybrid Prius and RAV4 Drop "Prime" Names
In Hybrid" moniker from now on.The Prius Prime and RAV4 Prime are no more—well, at least, their names are no more. If you're looking for a plug-in hybrid Toyota, however, your search just got easier,
2025 Toyota RAV4 Plug-In Hybrid costs $45,260
The RAV4 PHEV offers the same 42 electric miles as last year's model, only it no longer wears the Prime badge.
Prime No More: Say Hello to Prius PHEV and RAV4 PHEV
With the sixth-generation Toyota RAV4 on the way for the 2026 model year, the current RAV4 is essentially unchanged for 2025. Exceptions include some new body colours and new logos. You see, the RAV4 Hybrid will now sport an “HEV” badge,
Toyota Drops Prime Name From Prius And RAV4 PHEVs For 2025
The automaker believes that the new name will help consumers "more easily identify the powertrain choices" among Prius and RAV4 models
Toyota Drops Meaningless Name for Plug-In Hybrids
From now on, Toyota will just call them plug-in hybrids. As it should be. "Prime" is dead. Toyota announced on Thursday that its naming scheme for plug-in hybrid trims of the RAV4 and Prius has been dropped.
Toyota drops ‘Prime' name for ‘Plug-in Hybrid' instead
Toyota will abandon the 'Prime' designation to represent its plug-in hybrids, and will instead revert to just calling them what they are.
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Toyota Is Killing The "Prime" Name Due To A Global Market, Carmaker Says
According to Toyota, the Prime name - which I must say sounded seriously cool - was unique to the North American market. As a matter of fact, their names weren't consistent across all markets. In some ...
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2025 Toyota RAV4 PHEV: All The Details
The only real change Toyota made to the 2025 RAV4 is dripping the Prime name from the plug-in hybrid option—from now on it ...
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Here's why Toyota is nixing Prime badge for PHEVs
Toyota is replacing the RAV4 Prime and Prius Prime with the 2025 Toyota RAV4 Plug-In Hybrid and 2025 Toyota Prius Plug-In Hybrid, and it's a matter of marketing.
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Toyota Prius Prime And RAV4 Prime Are No More
Toyota has announced model year updates for two of its popular plug-in hybrid models, the RAV4 Prime and Prius Prime. Only for 2025, they will no longer sport the 'Prime' suffix on their tailgates, ...