Media in Canada
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Media in Canada
CDIC integrates insurance messaging into popular Canadian shows. A 360-degree media strategy has been designed to raise awareness around financial literacy and economic well-being. By Patti Summerfield. 4 hours ago.
Media in Canada
Canadian gov’t is investing millions into minority media. The influx of funding is meant to help media operating in minority communities, and in an official language, share news and strengthen culture. By Greg Hudson. 5 hours ago.
How will media be redefined in 2022? - Media in Canada
December 21, 2021. The end of another year inevitably means beginning to look ahead to what 2022 will throw at the industry, both in terms of challenges and opportunities. Some media leaders that make up the board and membership of the CMDC are choosing to look on the brighter side, and below, they offer their perspectives on how the role of ...
How Canadians are getting their news without Meta
May 16, 2024 · The research found that more than a third of online Canadians (35%), mainly those 18 to 34, feel they will consume less Canadian news as a result of the Meta ban. Women (39%) are more likely to feel this way than men (31%). The Meta ban did impact usage of Facebook in particular for news, which was cut nearly in half from Spring 2023 (29%) to ...
A Canadian POV on global digital trends » Media in Canada
Apr 23, 2021 · Digital innovation, new technologies, market forces and shifts in consumer behaviour brought about by this new reality are reshaping the media landscape in Canada. IPG Media Lab’s Outlook 2021: Forward Momentum report has identified four leading trends shaping media and technology, and the team at UM Canada has taken a look at how these ...
News - Media in Canada
CDIC integrates insurance messaging into popular Canadian shows. A 360-degree media strategy has been designed to raise awareness around financial literacy and economic well-being. By Patti Summerfield. 4 days ago.
Most-read of 2021: Media Companies - Media in Canada
Dec 21, 2021 · Rogers Sports & Media enters OOH by acquiring Rouge Media Group. While 2021 will likely be remembered for some other key events at Rogers, the company attempted to start the year on the right foot with an entry into a whole new media realm. The company’s Sports & Media arm acquired Rogue Media Group, along with its staff and network of 2,600 ...
How the pandemic has continued to impact media consumption: study
Feb 18, 2021 · Vividata has released its latest winter study on Canadian media habits, and despite the “new normal” settling in, the effects of the pandemic loom large. Between both print and digital, 75% of adults consume content from a newspaper in a given week. Smartphone consumption, in particular has gone up, doubling in the past five years, from 17% ...
Top Stories - Media in Canada
Media In Canada - keeping media and marketing execs up to speed on the Canadian media scene